When the good people who invented Instagram conceptualized the platform, they imagined people sharing photos they took with their phones, in real time.
Which is wonderful! Instagram was - and is - a great space to share photos of your pet, your meal, or your vacation. In the last three years, Instagram has doubled its users from 150 to 300 million. Many of those new users are businesses and consultants, harnessing this image-based platform to connect with more clients and customers.
With these new users, come new uses. Slowly but surely, Instagram has become a mini-blogging platform – equal parts personal and professional. Users host giveaways, post inspirational quotes, run contests and sell products. They upload images shot on DSLR, editedRead full article